Kay Group Asia

Kay Group aims to be the catalyst for leaders to recognize their strengths, build their confidence, and learn how to guide their teams with greater impact and improved success; and to partner with leaders along their journeys into even bigger roles.

Project Snapshot:

Client: KAY Group Asia
Goal: Elevate their current brand in order to target their growing high-end client base.
Deliverables: Brand Identity, Brand Guidelines, Web Design, Branded Collateral.
Services: Brand + Web Basics

KAY Group Asia's brand identity design by HIYO DESIGN was inspired by the elegance of classic Japanese design as well as the sophistication of the global corporate environment to which it belongs.

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It was very simple to connect [with the HIYO team] and chat about our needs, analyze, review, and reposition the brand. The way the brand analysis was done and the recommendations for the brand definitely exceeded expectations. The proposed options all had nice differentiation possibilities and really helped to elevate the brand up to the executive leadership space.

- Karin Wellbrook